01Connect
02SellerForge reads, prices & stages
03You choose how it runs
Amazon Selling Partner API

Your account, read in full.

Imports · Orders · fees · inventory · health

Sales, fees, returns, inventory, reimbursements and account-health signals import over Amazon’s official Selling Partner API. Data access is read-only by default, and changes run only in the control you choose.

Read-only by defaultOfficial Amazon authorizationEncrypted in transit & at rest

SellerForge never asks for your Seller Central password.

Amazon Ads API

Every dollar of spend, priced.

Imports · Campaigns · search terms · spend

Campaigns, targets, search terms and placements are read daily, so wasted spend shows up as a dollar figure — “$1,284 on 6 search terms with zero orders” — not a vague suggestion.

Read-only by defaultChanges only in the control you chooseUndo built in
Document Vault

Context only you have.

Imports · Invoices · SOPs · supplier docs

Upload invoices, supplier agreements, SOPs and compliance documents. Plans of Action and recommendations then reflect your real business instead of a generic seller.

Private to your accountEncryptedNever shared
Know the number

Recover profit

  • True-Profit P&LMargin after Amazon fees, PPC, returns, VAT and hidden losses — per ASIN.
  • Reimbursement ClaimsDetects lost, damaged and fee-overcharge candidates Amazon owes you.
  • Live Orders & unit economicsToday’s orders with real contribution margin, not just revenue.
Every fix staged inside the control you choose
Control advertising

Cut ad waste

  • PPC CommandCampaign health, TACoS and the exact targets burning budget.
  • Search TermsWasted terms priced in dollars, with staged negatives.
  • Dayparting & PlacementsBid and placement fixes, previewed before they run.
Every fix staged inside the control you choose
Protect the account

Protect account

  • Account HealthPeriodic AHR, ODR, late-shipment and policy-risk context from available Amazon reports.
  • POA Builder & Document VaultPlans of Action drafted from your real documents, for your review.
  • Forecasting & Alerts CenterReview supported alert history in one Alerts Center, with source coverage and freshness shown where available.
Every fix staged inside the control you choose
Grow the catalog

Rank & convert

  • Listing Builder + AuditScores every listing and drafts stronger copy from your keyword data.
  • Keyword IntelligenceWhere you rank, what you’re missing, what it would be worth.
  • Voice of CustomerReview themes and customer language turned into listing fixes.
Every fix staged inside the control you choose
Example account · sample data
Scan complete

Today's profit brief

SellerForge anvil
Recoverable claims214 candidates found

$3,412

PPC waste6 zero-order terms

$1,284 /mo

Listing conversion6 listings losing units

6 ASINs

Account risks2 health alerts pending

2 open

Staged action
Add 6 negative exacts
Review fix
SellerSmithPowered by Claude
Ads data loaded
Which search terms are bleeding money in the last 30 days?
6 search terms spent $1,284 with zero orders in the last 30 days. Adding them as negative exacts stops about $1,284/mo.
Staged fixAdd 6 negative exacts
ControlAsk me before acting
Ask me before acting · logged · undo built in
01Connect
Amazon Selling Partner API

Your account, read in full.

Imports · Orders · fees · inventory · health

Sales, fees, returns, inventory, reimbursements and account-health signals import over Amazon’s official Selling Partner API. Data access is read-only by default, and changes run only in the control you choose.

Read-only by defaultOfficial Amazon authorizationEncrypted in transit & at rest

SellerForge never asks for your Seller Central password.

Amazon Ads API

Every dollar of spend, priced.

Imports · Campaigns · search terms · spend

Campaigns, targets, search terms and placements are read daily, so wasted spend shows up as a dollar figure — “$1,284 on 6 search terms with zero orders” — not a vague suggestion.

Read-only by defaultChanges only in the control you chooseUndo built in
Document Vault

Context only you have.

Imports · Invoices · SOPs · supplier docs

Upload invoices, supplier agreements, SOPs and compliance documents. Plans of Action and recommendations then reflect your real business instead of a generic seller.

Private to your accountEncryptedNever shared
02SellerForge reads, prices & stages

SellerForge reads every source

Every finding gets a dollar figure, a severity and a staged fix — delivered as a daily brief.

Example account · sample data
Scan complete

Today's profit brief

SellerForge anvil
Recoverable claims214 candidates found

$3,412

PPC waste6 zero-order terms

$1,284 /mo

Listing conversion6 listings losing units

6 ASINs

Account risks2 health alerts pending

2 open

Staged action
Add 6 negative exacts
Review fix
03You choose how it runs · tap to expand
  • True-Profit P&LMargin after Amazon fees, PPC, returns, VAT and hidden losses — per ASIN.
  • Reimbursement ClaimsDetects lost, damaged and fee-overcharge candidates Amazon owes you.
  • Live Orders & unit economicsToday’s orders with real contribution margin, not just revenue.
Every fix staged inside the control you choose
  • PPC CommandCampaign health, TACoS and the exact targets burning budget.
  • Search TermsWasted terms priced in dollars, with staged negatives.
  • Dayparting & PlacementsBid and placement fixes, previewed before they run.
Every fix staged inside the control you choose
  • Account HealthPeriodic AHR, ODR, late-shipment and policy-risk context from available Amazon reports.
  • POA Builder & Document VaultPlans of Action drafted from your real documents, for your review.
  • Forecasting & Alerts CenterReview supported alert history in one Alerts Center, with source coverage and freshness shown where available.
Every fix staged inside the control you choose
  • Listing Builder + AuditScores every listing and drafts stronger copy from your keyword data.
  • Keyword IntelligenceWhere you rank, what you’re missing, what it would be worth.
  • Voice of CustomerReview themes and customer language turned into listing fixes.
Every fix staged inside the control you choose
04Adaptive automations
SellerSmithPowered by Claude
Ads data loaded
Which search terms are bleeding money in the last 30 days?
6 search terms spent $1,284 with zero orders in the last 30 days. Adding them as negative exacts stops about $1,284/mo.
Staged fixAdd 6 negative exacts
ControlAsk me before acting
Ask me before acting · logged · undo built in

More than 48,000 seller ASIN records under management

seller–ASIN records under management

Across connected Amazon accounts

Data-backed snapshot · refreshes daily

More than 4,090,000 dollars in seller savings identified

seller savings identified

Detected FBA claims + zero-order ad spend + modeled stockout exposure. Updated October 2, 2026.

Trusted by over 100 brands

SellerSmith · your Amazon operating copilot

Ask the account.
Get evidence, not guesses.

SellerSmith reads the connected view you are already in, analyzes the underlying data, and turns the answer into a guarded next step.

01 · Ask in plain English

Start with the money question

“Which search terms are bleeding money in the last 30 days?” SellerSmith keeps the question grounded in the current account and module.

02 · Analyze the real data

Watch it interrogate the account

Campaigns, search terms, orders, organic rank, and inventory context are checked together, so the answer is more than a generic AI opinion.

03 · See the evidence

Get dollars, scope, and confidence

SellerSmith answers with the financially material finding, the evidence window, and the exact records behind it.

04 · Choose the next move

Preview the fix and choose its control

This example uses Ask me before acting, with the affected campaigns and supporting evidence visible before approval.

SellerSmith

Powered by Claude

Advertising data loaded

Example accountLive context · search terms
Which search terms are bleeding money in the last 30 days?
Campaigns34
Search terms12,481
Orders30 days
InventoryLoaded
Ask about profit, ads, inventory, account health

Every profit surface,
in one place.

SellerForge brings profit, PPC, listings, inventory, and account health into one place.

Recover profit

True-profit P&L, unit economics, and reimbursement claim detection.

ClaimsTrue P&LUnit econ

Cut ad waste

PPC health monitoring, TACoS analysis, and staged spend optimization fixes.

PPC auditWaste fixTACoS

Protect account

Account-health monitoring, POA staging, and inventory stockout safeguards.

HealthPOAsStockout

Rank & convert

Listing quality audits, AI-driven builder, and Voice of Customer intelligence.

AuditBuilderVoC
SellerForge dayparting heatmap with best and worst advertising windows
Cut ad waste · Dayparting heatmap
SellerForge forecasting screen with revenue forecast and dated reorder actions
Protect account · Forecast with dated reorder actions
SellerForge listing image audit with product image, numbered findings, analysis, and fix-it brief
Rank & convert · Listing image audit

Free tools: Amazon FBA calculator Plan of Action template Listing audit

Simple monthly pricing

No retainer. No percentage of ad spend.

Start free, connect one account, and see the value before you pay. No credit card.

Core

$49/mo

For lean operators protecting the fundamentals.

Established brands

Growth

$99/mo

For running profit, PPC, listings, and forecasting in one place.

Pro

$199/mo

For larger teams, heavier spend, and higher limits.

Full-service Amazon agency
Typically $2,000–$10,000/mo
Separate specialist tools
Several subscriptions, plus the manual work of connecting them
SellerForge
From $49/mo, flat

Exceptional legal work, negotiations and brand strategy may still need a human specialist. How agency pricing works

David Gallo, founderPersonally managed 57 Amazon accounts · $350M+ in portfolio sales at WorldfrontAbout

Fair questions. Straight answers.

Is my Amazon account safe to connect?

SellerForge uses official Amazon authorization, keeps data access read-only by default, and never asks for your Seller Central password.

What does SellerForge check first?

SellerForge begins with financially material issues in connected data—such as reimbursement claim candidates, inefficient search terms, inventory risk, and account-health signals—then ranks what it can substantiate.

Who controls SellerForge actions?

Data access is read-only by default. When actions are separately authorized, you choose how eligible changes run: Monitor only, Ask me before acting, or, on eligible Pro and Agency plans, Auto within limits. Higher-risk changes always require approval. Every action is logged, and eligible changes can be paused or rolled back. SellerForge never asks for your Seller Central password.

What happens after the 7-day free trial?

When your 7-day free trial ends, you'll be prompted to add a payment method to continue. Your account and all your data stay intact — nothing is deleted. We'll send you a reminder before the trial expires so you're never caught off guard.

Your next profit leak is
already in the data.

Connect once. SellerForge will rank what is costing you and keep the next step inside the control mode you choose.

Find my profit leaks

Or audit any listing free

7-day free trial Read-only by default No credit card